I had a chance to chat with Gretchen Schauffler ( creator @ Devine Paint) at the Room & Board event last month- She is very excited about the roll out of her paint @ Target-
In fact, Huffington Post just wrote that 2 of the Devine products are the best things to buy at Target for the home.
Devine paint has been around the NW for many years now, you may have remembered it as the first real boutique line of paint – “boutique” defined as fewer options, rich deep colors, nuanced undertones, dynamic, depth- Color that you won’t tire of and all of the colors go well with all natural surfaces ( hardwoods, stone slabs, etc)
A lot of what I know about color in homes is because of Devine Paint and Gretchen Schauffler- she really has been a front runner in the paint industry and a role model for female entrepreneurs.
This fireplace was in drastic need of an update. It was stuck in 1990, what a travesty considering it exists inside the most lovely West Seattle Mid Century home with an amazing view of the water. The homeowners are very savvy with design and collaborated along the way along with the contractor.
I had the great pleasure of picking the colors for this business. It used to be a beige mass hidden behind some trees..
The other buildings on Roosevelt Ave in this area are rich saturated colors, so we needed to fit in with them and make the building stand out. Customers often couldn’t easily find this business. It really stands out now!